BEA2015: Full Schedule

BEA2015 Highlights Program Awards Convention FAQ Exhibits, Advertising & Sponsorship Registration & Housing

9:00am PDT

Programming/Marketing In Era of Abundance

The Digital Evolution has revolutionized the options facing audiences - shifting from an era of relative scarcity and limited choice, to the modern age of hyperabundance. Marketing and programming strategies must also shift to accommodate this new reality.
Moderator: Larry Patrick, Patrick Communications
Panelists: Todd Chambers, Texas Tech University; Attracting the Multiethnic/Multilingual Audience
Benjamin J. Bates, University of Tennessee @ Knoxville; Programming for multiscreen, active audiences
Maria Fontenot, University of Tennessee @ Knoxville; Exploiting Abundance in broadcast news sources
Reggie Murphy, Electronic Ink; Lessons from ONA [Online News Association]
Steven R. McClung, Mercer University; The Appeal of Free: the Apple/U2 strategy
Philip Napoli, Fordham University

Sunday April 12, 2015 9:00am - 10:15am PDT
Pavilion 2

Marketing and Programming, Interactive Media and Emerging Technologies

10:30am PDT

The State of the Radio Industry 2015

This will be a roundtable discussion examining the state of the radio industry and radio research as it exists in 2015. This panel consists of both leading industry professionals and academics who teach and conduct research about the radio industry.
Moderator: John Allen Hendricks, Stephen F. Austin State University
Panelists: Carolyn Becker, Riverfront Broadcasting, LLC
Dennis Lyle, Illinois Broadcasters Association
Christine Merritt, Ohio Association of Broadcasters
Bruce Mims, Southeast Missouri State University
Dick Taylor, Western Kentucky University

Sunday April 12, 2015 10:30am - 11:45am PDT
Pavilion 2

Radio & Audio Media

12:00pm PDT

Getting the Shot Without Getting Shot

In Ferguson, MO, and throughout the country, videographers and photographers are clashing with law enforcement over access, despite recent court rulings reaffirming the First Amendment right to record. How can journalists stay safe and get the access they need? What remedies do they have if police overreach? And what's myth and what's reality about "privacy rights" when recording in public? The panel will be populated by academics/attorneys, a representative of the Student Press Law Center along with others having first-hand experience on the issues to be addressed.
Moderator: Frank D. LoMonte, Esq., Executive Director, Student Press Law Center

Panelists: Kim Zarkin, Westminster College
Mickey H. Osterreicher, Esq., General Counsel, National Press Photographers Association

Stephen Bates, University of Nevada

Sunday April 12, 2015 12:00pm - 1:15pm PDT
Pavilion 2

Law and Policy, Student Media Advisors

1:30pm PDT

Sports Division Business Meeting

Welcome to BEA's Sports Division, established in April 2008. For a long time sports wore the tag of the 'toy store.' No serious study of the media could include a look at sports. But, times have changed. Academics as well as non-academics have seen that, for better or worse, sports are an essential element of U.S. and worldwide culture. This has led to a surge in academic organizations that recognize and embrace sports as a legitimate intellectual pursuit. A number of academic journals have been developed all devoted to sports, and schools that have sports-related classes, and even majors, are growing in number as we speak.
Chair: John McGuire, Oklahoma State University
Panelists: Max Roy Utsler, University of Kansas
Joe Moore, University of Central Missouri
Troy O. Comeau, Pittsburg State University
Bobby Chastain, Purdue University - West Lafayette
Jared Johnson, Oklahoma State University

Sunday April 12, 2015 1:30pm - 2:45pm PDT
Pavilion 2

Sports

3:00pm PDT

Current Issues in Management, Programming & Promotions

This panel consisting of senior faculty members and highly placed professionals will explore and discuss current management, programming and promotions issues and concerns in the areas of broadcast, cable and newer delivery platforms of television and radio content. While each of these areas will be examined, attention will also be paid to the interrelationships among and between the various media and functions.
Moderator: Mitchell Shapiro, University of Miami
Panelists: Alan B. Albarran, University of North Texas; Current Issues & Concerns in Broadcast & Cable Management
Mitchell Shapiro, University of Miami; Current Issues & Concerns in Broadcast & Cable Programming
Jim Koonce, Director of Marketing & Promotion, KTNV-TV (ABC, Las Vegas); Current Issues & Concerns in Promotions
Patricia Williamson, Central Michigan University; Current Issues & Concerns in Radio Management & Programming

Sunday April 12, 2015 3:00pm - 4:15pm PDT
Pavilion 2

Marketing and Programming

4:30pm PDT

The Importance of “Media Literacy” to an Undergraduate Education in Today’s Society

Panel Subject: Educators in the United States have reported a huge decline in media literacy amongst American students. The problem has been exacerbated by the proliferation of mass media, and the digital age with its ease for individual citizens, politicians and corporations to reach the world with often one- sided messages. The panel will discuss media literacy and teaching strategies to improve literacy in a world filled with diversions, distractions and inaccuracies.
Panelists: Martin Phillips Assistant Professor Lynn University
Gary Carlin, Assistant Professor, Advertising and Public Relations, Lynn University. Former VP of Marketing for Hasbro, Inc.
Stefanie Powers Assistant Professor Lynn University
Timea Varga Instructor Lynn University
Erika Grodzki, Lynn University

Sunday April 12, 2015 4:30pm - 5:45pm PDT
Pavilion 2

History

8:30am PDT

Management, Marketing and Programming Division Business Meeting

The mission of the Management, Marketing and Programming Division is to (1) enhance the teaching and research of electronic media management, sales and programming, (2) Provide a forum for the presentation of juried and non-juried scholarly research in those areas, (3) Enhance networking between faculty and management, sales and programming professionals, and to (4) Provide a forum for the exchange of effective learning and teaching techniques.
Chair: Tang Tang, University of Akron
Vice Chair: L. Meghan Mahoney, West Chester University of Pennsylvania
Communication Manager: Miao Guo, Ball State University

Monday April 13, 2015 8:30am - 9:45am PDT
Pavilion 2

Marketing and Programming

10:00am PDT

The Class in Radio Broadcasters Want You to Offer

A research study on the state of radio revealed that when it comes to jobs, the most in-demand job is in the area of radio sales. However, most colleges don’t provide any training in radio sales. Learn why the industry wants you to be more active in this area of your media education program and why they will hire virtually every student you train.
Moderator: Dick Taylor, Western Kentucky University
Panelists: John Potter, Vice Presdient, Radio Advertising Bureau
Paul Rotella, President/CEO, New Jersey Broadcasters Association
Derron Steenbergen, Chief Revenue Officer, Commonwealth Broadcasting
Bob Proffitt, President/CEO, Alpha Media, LLC

Monday April 13, 2015 10:00am - 11:15am PDT
Pavilion 2

Radio & Audio Media, Assessment and Administration, Curriculum

11:30am PDT

News Division Business Meeting

The News Division's goals are to provide the scholar, the media practitioner and the citizen with a better understanding of the role and functions of the broadcast journalist in a free society. They seek to improve communication and understanding among working professionals, scholars and the public concerning broadcast journalism. These goals are achieved through sponsorship and encouragement of scholarly teaching and inquiry in the areas of radio and television journalism and through support of teaching and public service activities supporting free expression as stated by the First Amendment of the U.S. Constitution.
Chair: Mary Blue, Tulane University
Panelists: Nancy MacKenzie Dupont, University of Mississippi
Lydia Timmins, University of Delaware
Julian Rodriguez, University of Texas - Arlington
Kim Fox, American University in Cairo
Sara Magee, Loyola University Maryland
Donna Smith, Lyndon State College
Tom Hallaq, Kansas State University
Michael James Riecke, SUNY - Oswego
Mary T. Rogus, Ohio University
Bob Gould, Michigan State University
Herbert Dunmore, Loyola University Maryland
Gina Baleria, California State University - San Francisco
Trina T. Creighton, University of Nebraska @ Lincoln

Monday April 13, 2015 11:30am - 12:45pm PDT
Pavilion 2

News

1:00pm PDT

BEA Past Presidents: Reflection on How We Got Here and Where We Are Going

BEA Presidents from the past few decades will look at the major historical events that shaped our association. They'll talk about what BEA was like during their terms and discuss the major issues and challenges faced by the organization. More importantly, they will tap into their historical perspectives to make recommendations about ways to improve BEA, including service to our members, growth and fund-raising. This session will be a roundtable discussion.
Moderator: John Allen Hendricks, Stephen F. Austin State University, BEA President 2015-16
Panelists: Larry Lichty, Northwestern University; BEA President 1989-90
J. William Poole, BEA President 1992-93
Lynne Gross; California State University, Fullerton; BEA President 1994-95
Joe Foote, University of Oklahoma; BEA President 1995-96
Roger Hadley, Oklahoma Baptist University; BEA President 1997-98
Norm Medoff, Northern Arizona University; BEA President 1998-99
Steve Anderson, James Madison University; BEA President 2004-05
Joe Misiewicz, Ball State University & Indiana Broadcasters Association; BEA President 2005-06
Glenda Williams, University of Alabama, BEA President 2009-10
Max Utsler, University of Kansas; BEA President 2010-11
Sam Sauls, Susquehanna University, BEA President 2011-12
Greg Newton, Ohio University, BEA President 2012-13
Barry D. Umansky, Ball State University; BEA President 2014-15

Monday April 13, 2015 1:00pm - 2:15pm PDT
Pavilion 2

BEA

2:30pm PDT

The 168 Film Project: A Unique Opportunity for Students and Faculty

The 168 Film Project invites participants to compete for cash and prizes by producing a narrative or documentary film, based on a theme and a Judeo-Christian scripture. Films are produced in one week's time (168 hours), offering a crash course in real-world experience for both student and faculty competitors. In this panel, Professor Kara Jolliff Gould and 168 Board Member Brian Bird (TV writer and producer best known for Evening Shade, Touched by An Angel, and When Calls the Heart) explain the outstanding opportunities offered to competitors in the 168 Film Project, and recent 168 filmmakers share their stories of struggles and miracles from the "168" trenches and show some of their outstanding work. Learn all you need to get your students involved in this competitive storytelling opportunity, and to become involved yourself! Winners receive cash and film industry recognition. Moderator: Kara Jolliff Gould, John Brown University
Panelists: Brian Bird, Believe Pictures
Kara Jolliff Gould, John Brown University
David Kiang, Independent Producer
Amanda Llewellyn, Four L Films
Wes Llewellyn, Four L Films

Monday April 13, 2015 2:30pm - 3:45pm PDT
Pavilion 2

Production Aesthetics & Criticism, Two-Year-Small Colleges

4:00pm PDT

Media Salon: Modeling Diversity

This open session discusses the successes and challenges of diversifying American media operations. While it appears to some that every station has reached diversity at some level, not many of found the magical mixture of race, creed and cultural inclusion. Not all have gender parity in positions of leadership. Not every sales force mirrors the communities served. Some media entities, however have found a way to model diversity at every level. Presenters will discuss what works and does not work in his or her efforts to diversify and where there is room to grow.
Moderator: Chetachi Egwu, Nova Southeastern University
Panelists: Maria A. Williams-Hawkins, Ball State University
Terry Cope Walton, Indiana's first African American News Director
Brian Harrington, Radio One Community Outreach Director

Inez Gomez, Director of the Latino Communications Initiative (LCI), California State University – Fullerton
Brad Clark, Mount Royal University

Monday April 13, 2015 4:00pm - 5:15pm PDT
Pavilion 2

Multicultural Studies

7:30am PDT

District 2 Meeting

Alabama, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina and Tennessee
District 2 Representative: Vic Costello, Elon University

Tuesday April 14, 2015 7:30am - 8:45am PDT
Pavilion 2

BEA

9:00am PDT

Transmedia Storyworld : Revolution or Evolution?

Transmedia Storyworld: As compelling as this is for media producers and media marketers, it’s even more compelling for storytellers. This panel will explore the dynamics of transmedia team-building, the role of the producer in the story world, and perhaps the ultimate question: But, is it revolutionary?
Moderator: Carey Martin, Liberty University
Panelists: Dana Coester, West Virginia University; Building a Transmedia Team: Borrowing from Cinema, Electronic Literature, Computer Science, and Journalism to Re-invent Narrative
Rustin Greene, James Madison University; Transmedia - Is it Revolutionary?

Tuesday April 14, 2015 9:00am - 10:15am PDT
Pavilion 2

Interactive Media and Emerging Technologies, Writing

10:30am PDT

Seeing Radio as a Visual Medium: Sound Art, Science and Data Analysis

This panel reviews visual elements employed in early radio theater, songs/videos centered on radio, stations embedded into games, and huge online radio archives (images/data/artifacts). Radio's visuality is explored, from early artistic conceptions by Italian Futurists to the meaning behind Video Killed the Radio Star to powerful images conveyed by promotions and personalities. Panelists contend radio has always employed visual elements; its emergence on the Web and mobile phones is merely an extension of that phenomena.
Moderator: Phylis Johnson, Southern Illinois University @ Carbondale
Panelists: Jenny Johnson, Southern Illinois University-Carbondale; Behind the Curtain: Watching Radio as Performance
Dhyana Ziegler, Florida A&M University; Radio as Numbers: Counting Listeners in a Big Data World
Jonathan P. Pluskota, University of Southern Mississippi-Hattiesburg & Phylis Johnson, Southern Illinois University @ Carbondale; Radio Nostalgia: Imagery in Games and Videos
Michael Maxwell, Southern Illinois University-Carbondale; Radio Sculpture: Visualizing Radio as Social Art and Experience

Tuesday April 14, 2015 10:30am - 11:45am PDT
Pavilion 2

Radio & Audio Media, Multicultural Studies

12:15pm PDT

The Conversation with Dick Wiley

The Honorable Richard E. Wiley – renowned communications attorney, former FCC Chairman and former head of the government-industry advisory committee that developed the digital television standard for the United States – joins us again at BEA2015. His conversation with Barry Umansky, former Deputy General Counsel of the NAB and now BEA’s President, will run the gamut of key legal and policy issues for the Congress, the Courts, FCC regulators, communications industries and the public. Wiley, the recipient of the BEA Law and Policy Division’s inaugural “Lifetime Achievement Award” in 2012, also will answer questions from the audience.
Speaker: Richard E. Wiley, Wiley Rein LLP
Moderator: Barry D. Umansky, Ball State University

Tuesday April 14, 2015 12:15pm - 1:30pm PDT
Pavilion 2

Law and Policy

1:45pm PDT

Developing a Sports Curriculum

As the field of sports becomes more popular at the collegiate and academic level, there are more sports specific majors, minors, or fields of study for students to become involved. This panel will look at different programs and different points of emphasis that might exist from school to school along with differences in types of classes, curriculum, and student interest.
Moderator: Matthew Harmon, Monmouth University
Panelists: Dennis Conway, Valdosta State University
Barry Gresham, Austin Peay State University
Suzy Smith, Ball State University

Tuesday April 14, 2015 1:45pm - 3:00pm PDT
Pavilion 2

Sports

3:30pm PDT

Audio for video: Techniques to increase effectiveness in a digital world

Audio design for video/film productions is a complex process. This panel examines ways through which audio design and productions can be improved to best support video content.
Moderator, Jim Crandall, Aims Community College
Panelists, David Farrell, Aims Community College
Jeff Hammond, Metro State University
Brian Wheeler, Pikes Peak Community College

Tuesday April 14, 2015 3:30pm - 4:45pm PDT
Pavilion 2

Two-Year-Small Colleges

5:00pm PDT

College Radio at a Crossroads: A 'GPS' for Student-Run Stations

College radio has always been at the forefront of revolution and evolution by airing innovative music and programs. This philosophy is important today because young adult listeners have many entertainment and information choices. Advisors are key to helping student-run radio stay relevant. This panel will discuss: innovative programs on select stations, helping students develop programs, how students can make their shows sound professional, and how to recruit and get students actively involved with the station.
Moderator: Andy Curran, University of Cincinnati - Clermont College
Panelists: Jeffrey P. Schiffman, York College of Pennsylvania
Maurice Conner, Liberty University
Respondent: Max V. Grubb, Youngstown State University

Tuesday April 14, 2015 5:00pm - 6:15pm PDT
Pavilion 2

Student Media Advisors, Radio & Audio Media

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