A research study on the state of radio revealed that when it comes to jobs, the most in-demand job is in the area of radio sales. However, most colleges don’t provide any training in radio sales. Learn why the industry wants you to be more active in this area of your media education program and why they will hire virtually every student you train. Moderator: Dick Taylor, Western Kentucky University Panelists: John Potter, Vice Presdient, Radio Advertising Bureau Paul Rotella, President/CEO, New Jersey Broadcasters Association Derron Steenbergen, Chief Revenue Officer, Commonwealth Broadcasting Bob Proffitt, President/CEO, Alpha Media, LLC
Monday April 13, 2015 10:00am - 11:15am PDT
Pavilion 2